Orders, enquiries, complaints and payment chasing all happen in WhatsApp — on personal phones, with no record and no follow-up. We turn that into a proper channel without changing how your customers behave.
When a salesperson leaves, the entire customer conversation history leaves with their phone. You cannot see what was promised or at what rate.
A delivery date agreed in a chat nobody else can see. When the customer complains, there is no record to check — only two versions of the story.
A quote sent on Monday needs a nudge on Thursday. Whether that happens depends on how busy that person was.
Rates, availability, delivery time, payment details. Your team types the same answers instead of doing the work only they can do.
You cannot see how many enquiries came in, how many were answered, how fast, or how many turned into orders.
Customers message at eleven at night and expect a reply. Either your staff never switch off, or the customer waits and feels ignored.
There are two ways to automate WhatsApp. One is an unofficial tool that logs into a normal WhatsApp account and sends messages by imitating a person. These are cheap and widely sold, and they get numbers banned. If your business number is blocked, you lose your entire customer channel overnight.
The other is the official WhatsApp Business Platform, which Meta provides for exactly this purpose. It costs a little per conversation, requires your business to be verified, and restricts what you can send without the customer's consent. It is also stable, legitimate, and will not be pulled out from under you.
We only build on the official platform. We handle the business verification, the number setup, the message template approvals and the connection to your systems. You get a green-tick-eligible business number that multiple staff can work from, with full history retained centrally.
Your customers notice nothing different. They message the same way they always have. What changes is what happens on your side.
Every incoming message creates a record with the customer's number, what they asked for and when. It is assigned to a person, and if nobody replies within your threshold it escalates. Nothing sits unanswered because everyone assumed someone else had it.
Rates, stock availability, delivery timelines, location, payment details and order status answered immediately, any hour, from live data rather than a fixed script. Anything non-standard goes straight to a human with the context attached.
Order confirmed, dispatched, out for delivery, delivered — sent automatically from your system with the challan or invoice attached. Cuts the ‘where is my material’ calls sharply.
Polite, scheduled reminders before and after the due date, with the outstanding statement attached. Consistent chasing without a person having to make an uncomfortable call every time.
Automatic nudges on the schedule you set after a quote goes out, stopping the moment the customer responds or the order is confirmed.
A short feedback request after delivery, and a re-order reminder timed to the customer's usual cycle. Both are quiet revenue most MSMEs leave on the table.
Multiple staff working from one business number, each seeing the full conversation history. Handover between shifts or on leave stops losing context.
Enquiries received, response time, conversion rate and who is handling what — numbers you have never had for this channel before.
Not on the official WhatsApp Business Platform, which is what we use. Bans happen with unofficial tools that automate a normal WhatsApp account — Meta detects and blocks those.
The official route has clear rules about consent and message types, and as long as you follow them your number is safe. We set those rules up correctly at the start.
Yes, in most cases an existing number can be migrated to the Business Platform. Be aware that once migrated, that number can no longer be used in the normal WhatsApp app on a phone — it works through the business system instead.
Some clients prefer to start a new number for business and keep the old one during transition. We will walk you through the trade-off.
Two parts. Meta charges per conversation, with rates that differ by conversation type — this is paid directly to them and is typically modest at MSME volumes. Then there is our one-time setup and the automation build.
We will estimate your monthly Meta cost based on your actual enquiry and order volumes before you commit.
Yes, including the Hindi-English mix most Indian customers actually write in. We tune the responses on your own past conversations so they sound like your business.
Only to customers who have opted in, and only using message templates Meta has approved in advance. This is a firm platform rule, not our restriction.
We set up proper opt-in capture so your list is built legitimately. Blasting an unconsented list is how businesses get their number restricted.
We recommend being straightforward about it — a brief note that this is an automated assistant and that a person is available. In our experience customers do not mind automation when it answers instantly and correctly; they mind being trapped in it.
So every flow we build has a clear way to reach a human quickly.
If you cannot answer that, it is the clearest sign the channel needs a system. We will show you what the numbers would look like.